The Christian Post is reporting on a study by Ellison Research that reports that churches aren’t taking full advantage of the power of the Internet.
Here are some interesting stats:
- Relatively few Protestant churches use e-mail prayer chains, have an e-mail church newsletter, or have an online member directory (only four percent)
- The study found that church website content is usually static rather than interactive. Content usually consists of a map or directions to the church, a calendar of upcoming events, a statement of beliefs, and pages for specific ministry departments. Half of the church websites list staff emails.
- Less likely to appear are Bible study material or helps, sermon transcripts, upcoming sermon titles or topics, sermons available in streaming audio, a bulletin board, forum, or chat room, sermons in streaming video, testimonies, and a way to donate online (two percent).
- Larger churches are dramatically more likely to have a website and their sites tend to be more sophisticated, with far more content. For example, 60 percent of large churches with a Web site provide special pages for youth or teens, compared to only 25 percent of small churches.
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